Transamerica’s Enterprise Marketing and Analytics Platform...
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Drive 360 Engagement
Transform customer experience, omnichannel commerce, and supplier visibility with trusted data and contextual insights.
With 360 engagement, you gain contextual and complete insights. AI-powered 360 solutions help you to synthesize data, identify relationships, and deliver business insights with a trusted view of your data. Now you can recognize that Margaret Murphy and Peggy Murphy are the same person—and uncover what action to take next.
Drive 360 Engagement Use Cases
Deliver Single View of Business-Critical Data
Ensure decisions and processes leverage the best available information for ongoing success.
Engage Customers
Fuel interactions with trusted information and create relevant, personalized experiences that increase customer loyalty, engagement, and advocacy.
Create a Unique Omnichannel Experience
Deliver an informed and engaging experience with rich, accurate, and consistent product information across all digital touchpoints.
Simplify Supplier Information Management
Bolster supply chain efficiency, improve supplier insights, and gain faster time to market with streamlined supplier onboarding and visibility.
Customer Success Stories
Informatica helped Fannie Mae ensure clean and correct...
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BMW Group Uses Master Data to Extend its Brand Experience...
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