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CA Technologies

The company needed to integrate the different opportunities within Salesforce CRM into one unified global picture of every customer relationship.

CA Technologies is a multinational computer software corporation headquartered in Islandia, New York. The company develops and markets IT management software, which it sells both directly via its sales team and indirectly via systems integrators, value-added resellers, and other service providers.

Challenges

  • Attract and retain customers
  • Improve sales management efficiency
  • Accelerate decision making about sales, marketing, and service
We completed the Salesforce CRM migration in one third of the time, decreasing the deployment time by three months, by using Informatica Cloud Services.
— Andre Pimentel
Senior Director of Operations
CA Technologies
Read Success Story PDF

Results

  • Completed the Salesforce CRM migration in one third of the time and used four fewer people
  • Ensured CA Technologies had trusted operational data more quickly to target and manage sales/service opportunities
  • Enabled the company to access and integrate cloud data easily and cost-effectively
  • Fostered closer collaboration between lines of business
  • Delivered a single view of the sales pipeline by account, and all products and offerings for a specific deal, for every CA Technologies customer worldwide
  • Offered simple, productive services for business users
  • Completed project on time and on budget supported by Informatica Professional Services
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