Data as a Service

Confidently engage with your customers using verified and enriched contact data.

Build the Business Case for Contact Data Verification

Data as a Service (DaaS) helps organizations of all sizes verify and enrich their data so they can confidently engage with their customers. With customer experience and engagement a top focus across all industries, ensure that messages and products make it to their intended targets via postal mail, email, or phone.

Contact Data Verification

For Informatica, Data as a Service begins with data that you can rely on. Without trusted, relevant, and authoritative data, you can’t engage effectively with your customers and prospects. With customer experience and engagements a top focus in all industries, ensuring that messages and products make it to their intended targets via postal mail, email, or phone is essential. Ensure high data quality by validating the accuracy of your contact data with Informatica, the leader in contact data verification.

Contact Data Enrichment

Once data has been verified, enrich it with trusted third-party data sources so that you can learn even more about your customers and prospects. A cornerstone for all Data as a Service offerings, Informatica’s data enrichment services are hand selected for top quality with both the B2B and B2C audience in mind.


Business-to-Business (B2B) Data Enrichment

Business Data Enrichment

Gain a complete view of your customers and add value to your organization’s data


Get accurate global latitude and longitude data so you know exactly where your customers are located

Sales Tax

Remove complexity from your tax environment with automated sales and use tax calculation

Business-to-Consumer (B2C) Data Enrichment

Do Not Call List Verification

Instantly retrieve “Do Not Call” information and validate your customers’ communication preferences

National Change of Address (NCOA) Verification

Immediately identify customers that moved so you never lose track with our National Change of Address service

Reverse Phone and Address Append

Instantly append valuable customer data to fill in the missing information in your contact database


Consumer Data Enrichment

Learn more about your customers to improve audience targeting, segmentation, and personalized messaging


SMS Mobile Messaging

Start communicating with our easy-to-integrate service and send SMS text messages worldwide to your customers today


Easily identify whether your phone records are mobile or landlines to ensure compliant communications

Customer Success Stories


GuideSpark uses Informatica Data as a Service Email Verification Plus Hygiene to improve database health, cleanse email address quality, and ensure it minimizes the risk of falling into spam traps.


JLL Delivers Marketing Intelligence for Commercial Real Estate Investing.


Informatica Email Verification Plus Hygiene helping RingCentral nurture leads and stay in touch with existing customers


Informatica Data as a Service can help you quickly and easily integrate our data verification services directly into your technology. With more than 60 partners around the world, contact us today to learn how you can improve the quality of your client’s data in your systems or become a reseller of our services.


Ecosystem Integrations

Informatica Data as a Service's cloud architecture processes millions of transactions daily, making it a proven solution that global businesses can trust. Our solutions are integrated with leading marketing and sales automation platforms for added value. 

Contact Data Verification in Marketo

Ensure that all of your contact data in Marketo is accurate with Contact Data Verification services from Informatica.

Contact Data Verification in Salesforce

Ensure that all of your contact data in Salesforce is accurate with contact data verification services from Informatica.

Email Verification in Bronto

Verify email addresses directly within Bronto to increase email deliverability and campaign performance.

Email Verification in Salesforce Marketing Cloud

Verify email addresses directly within Salesforce Marketing Cloud to increase email deliverability and campaign performance.

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Informatica Network

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