Deliver Master Data to Users' Preferred Business Applications
The Informatica MDM Data Controls Option increases business adoption of master data by making business applications MDM-aware and encouraging a proactive model for data consistency. It seamlessly adds advanced master data components to customer relationship management (CRM), enterprise resource planning (ERP), sales force automation (SFA), and other enterprise applications. This option also synchronizes and distributes reliable data back to these applications to reduce the time that business users typically spend on reconciling master data from multiple systems into spreadsheets.
- Minimize downstream reconciliation and promote reuse of existing master data by encouraging data consistency at the point of entry
- Involve business users in data governance by enabling them to provide direct input on master data they use regularly through their preferred applications
- Increase ROI in existing enterprise applications by augmenting their capabilities with master data for greater relevance, usefulness, and value
Informatica Master Data Management (MDM) Data Controls Option Key Features
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Ability to view and manage master data directly from within business applications, significantly increasing business users’ efficiency
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Easy access to any data hierarchy or relationship network and the complete lineage and change history of master data without leaving an application
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Versatility to provide direct input on master data through preferred applications, involving business users in data governance