Enterprise scale. Cloud native. Customer 360 that redefines modern MDM.
Your trusted customer profiles, complete with demographic, reference, and other data, help you create relevant communications and interactions. Share the data with Customer 360 Insights, which applies synthesis, reasoning, and perspectives to personalize the customer experience with increased relevance.
Consolidate customer information across lines of business or geographic regions to easily identify your top customers, determine sales and service opportunities, and deliver value faster from mergers and acquisitions.
Stop manually managing fragmented and inconsistent customer data across application silos by centrally fixing and mastering your customer data. Automate how you create and share trusted, relevant, and enriched customer data with operational and analytical application across your teams.
AI and machine learning make it easier to fix, master, and manage customer data
Best-of-breed capabilities in an SaaS environment that's easy to start, implement, manage, and scale.
Drag and drop workflows make it easy to incorporate Informatica’s best-in-class iPaaS capabilities for elastic, serverless, streaming, and batch integration and data flows for sources and targets.
Preconfigured user interfaces and a component-based framework for any industry.
Security is a primary design principle with the industry’s highest number of security certifications including ISO, SOC2, SOC3, HIPAA, and more.
API-driven with shared microservices on a market-leading, scalable IPaaS architecture. Everything you need to implement an MDM system.
Built-in intelligence and continuous innovation protect your investment. Monthly releases with versioned metadata offer safe upgrades backed by rigorous, automated testing.
AI-powered data matching and smart fields are standard, automated contact data verification and validation is pre-integrated, and Informatica Cloud Application Integration provides orchestration for common business processes.
Insuring Success: SulAmérica Consolidates Insurance Policy Data, Personalizing Service Across Lines of Business
Informatica helped Fannie Mae ensure clean and correct data is collected and integrated from 100+ data sources
Nissan Europe improves customer marketing with 360 degree view of customer engagement.