Data Integration Hub

Accelerate data integration with the world’s only data integration hub.

Fuel your organization with trustworthy data with an efficient data hub to unify, govern, and share data. Streamline complex data integration environments and make them more productive by combining governance of data flows with self-service for distributed teams.


Integrate all of your data through a single system, regardless of its location, size or format. Modernize your analytics and application integration with data hub-based distribution of trustworthy data to all applications in parallel. Seamlessly integrate multiple clouds, new enterprise applications, and data lakes with your existing systems through a mixed latency publish/subscribe data hub that automates delivery of data at the time and in the format required by each consuming application. 


Better govern and automate your data integration through a central hub. Ensure all consuming systems receive the same, certified data. Gain visibility, control, monitoring, and alerting across all data workflows through Informatica’s data hub. The better organization, visibility, and control of the Data Integration Hub boosts data integration governance and regulatory compliance.


Get trustworthy data into the hands of the business more quickly with self-service. Make data integration collaborative by empowering analysts and distributed teams to do more themselves. Enable less technical users to be more productive with step-by-step wizards and an intuitive web-based user interface. Users can discover and self-subscribe to data topics and automate data delivery to the systems that they need it sent to. IT can empower distributed teams to self-publish data and subscribe to prepared data topics without waiting in an IT queue for implementation by a developer.

Modern and efficient data backbone to fuel your organization

Speed data-driven digital transformation by accelerating analytics and application modernization with Informatica’s innovative approach to taming complex integration environments. Whether your goal is to cultivate a data-driven culture, build new digital businesses, or better understand your customers, Data Integration Hub can speed your time to production and ease ongoing scaling over time.

Maximum leverage from data quality, enrichment, MDM, and masking

Amplify the benefits of data quality, enrichment, master data management, and masking by doing them centrally in the hub. Fight fragmentation and ensure data consistency. Perform data quality, data as a service (DaaS) enrichment, MDM mastering, and masking once and use Data Integration Hub to deliver the same curated data topics to every analytics system and application that needs it. 

Key features

Publish/subscribe data hub for data integration: Modern hub architecture optimized for all types and sizes of data and mixed latency data delivery. The Hub manages data sourcing and delivery of data to all systems

Data lakes and traditional systems in sync: Seamless automation of storage in data lakes and data processing on Hadoop together with your existing data infrastructure

Governed data management: The Hub Overview and centralized management console provide visibility, monitoring, control and alerting across all data flows across multiple clouds, data lakes and existing systems

Wizards and an intuitive user interface: Easy-to-use web-based self-service tools facilitate faster access to data, rapid development, increased productivity, and greater team collaboration

Leverage Informatica skills: Leverage the skills of the 300K+ person strong Informatica developer community for creation of complex custom mappings for the hub

Automate data cleansing, enrichment, mastering and security: Data Integration Hub data topics can leverage Informatica Data Quality, Master Data Management, Data as a Service (DaaS), and Data Masking from the Informatica Intelligent Data Platform to increase the trustworthiness of your data assets

Customer Success Stories


Humana relies on Informatica Data Integration hub to personalize member plans and programs for increased customer engagement.